1) Decide where the content needs to go
-does it fit in several areas?  if so, log the problem with site architecture in the forum so we can keep track of any major site architecture changes which may be required
2) Do you need to add a folder or a doc, event etc?
- folders show up in the navigation on the left, whereas documents don't
- folders add another click for the users to get to the info they are looking for so don't use if unlikely to be a very niche topic
3) Add the item and choose the filename, title, description etc to include keywords where possible which people may search upon
- remember that long titles will go wrong in the nav portlet, but they do count highly for search engines and can normally be up to 10 words but not on this site!
4) Add the document content. 
- This should be spellchecked at least once after saving, and then before publication.
- Include links to other areas of the site everywhere possible to keep people onsite and not leaving to third party sites
- once saved, you need to go into properties and choose appropriate keywords from the list for the page. If none relevant, open the page and index it.
5) Email links - all should go to team@digitaldales.co.uk (unless for Andrew) and need a subject line.  The format is
mailto@team@digitaldales.co.uk?subject=Enquiry_from_DD_site
6) All images should have an alt img tag. This can only be added by opening the HTML version of the doc and adding the relevant keywords where it says alt=""

Please add other style notes here as you find them